Hart, Stuart L. / Christensen, Clayton M. / 2002. The great leap: Driving innovation from the Base of the Pyramid.
MIT Sloan Management Review, Fall 2002: 51-56.

Billions of poor people aspire to join the world's economy. Disruptive innovation can pave the way, helping companies combine sustainable corporate growth with social responsibility.

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Sector: Cooking, Generation Microcredit Access, Phone
Region: East Asia, South Asia